Verified Inclusive Organization
Badge licensing and usage guidelines.
We encourage organizations to proudly display their Verified Inclusive Organization status and have developed comprehensive guidelines to help you maximize this achievement. These guidelines cover effective marketing of the verification and instructions for showcasing the Verified Inclusive Organization badge externally. They are designed to ensure clear, consistent communication across all of Violet’s partners while highlighting their success.
Criteria for Verified Inclusive Organizations:
At least 30% of a provider’s clinical staff (including licensed professionals, pre-licensed individuals, and interns) must onboard with Violet, submitting their profiles to receive Benchmarks.
Of those, 40% must achieve an Awareness Benchmark in at least one of the three communities—BIPOC, LGBQ, or TGNC.
By publicizing your Verified Inclusive Organization status, you build trust, attract new patients, and strengthen your position to win contracts with health plans, employers, and institutions. This designation signifies a commitment to health equity, recognizing organizations that exceed industry standards for cultural competence among clinical staff.
Available assets.
Click to download the format of your choice.
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Approved language for marketing and press.
Organizations may use the following statements in marketing and advertising materials:
- Violet is a cultural competence analytics and training platform dedicated to advancing health equity by providing transparency into the inclusivity of providers, organizations, and health plan networks.
- Violet awards the Verified Inclusive Organization designation to provider organizations that exceed industry standards for cultural competence and inclusivity.
- The Verified Inclusive Organization designation recognizes provider organizations that lead the industry in delivering culturally competent care and addressing health disparities in underserved communities. It serves as a trusted signal of an organization’s commitment to high-quality, identity-centered care.
Approved assets and requirements.
We require our partners to use approved image assets created by our award-winning design team.
- Verified Inclusive Organization badges cannot be modified in any way, including to incorporate partnering organizations' logos.
- Badge colors cannot be manipulated. Organization and provider badges may be printed in full color or grayscale format.
- In any instance where the Verified Inclusive Organization badges are able to be hyperlinked, they must link to www.joinviolet.com.
- Organizations must always advertise their most current Verified Inclusive Organization status and the badge must be updated yearly with the correct date.